Summarizes the important and promising emerging theories of human communication.
This book summarizes the important and promising emerging theories of human communication that go beyond received traditions. It includes essays on emerging theories of communication and culture; relational communicative competence; conflict communication; communication and peace; agenda setting and the role of mass media in democratic poli...(Read More)
Focuses on and presents watershed research traditions in human communication (interpersonal, organizational, and mass communication).
"This book's unique contribution is that each communication theory presented for discussion is examined at three levels--philosophical, theoretical, and practical. The approach has made it possible for the authors to reveal some of the hidden dimensions of each theory examined. It's going ...(Read More)
"This book represents a clearly-focused vision about where the field of organizational communication is going. I know of no collection of essays that provides the depth, breadth, and intellectual clarity that this book does." -- Anne M. Nicotera, Howard University
New Approaches to Organizational Communication brings together three major conceptual developments. First, it sheds new light on standards used to evaluate processes and pra...(Read More)
