List of Illustrations
Acknowledgments
1. Introduction
Eating by Numbers: How Language Shapes Food and Eating
2. The Early History of American Nutrition Research: From Quality to Quantity
3. Reading Federal Nutrition Guides: Quantification as Communication Strategy
4. The Food Pyramid: Visualizing Quantification
5.
Scaling the Pyramid: Criticisms of the USDA
6. Talking about Taste: Alternatives to a Discourse of Quantification
7. Conclusion
Rethinking Common Sense: Toward a Rhetoric of Eating
Notes
References
Index