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The Mediating Effect of Public Opinion on Public Policy
Exploring the Realm of Health Care
The Mediating Effect of Public Opinion on Public Policy
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Richard E. Chard - Author
SUNY series in Public Policy
Price: $39.00 
Hardcover - 190 pages
Release Date: July 2004
ISBN10: 0-7914-6053-3
ISBN13: 978-0-7914-6053-5

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Paperback - 190 pages
Release Date: 
ISBN10: 0-7914-6054-1
ISBN13: 978-0-7914-6054-2

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Summary Read First Chapter image missing

Examines how public opinion has influenced health care policy.

Using health care policy to develop a theory of how public opinion influences public policy outcomes, Richard E. Chard draws on data ranging from presidential approval ratings to polls conducted during the debate over the Health Security Act. Over the last five decades the relationship has been a complex one, yet there are clear indications that health care policy development has been controlled to a great extent by public opinion. Chard argues that policy change is either static or dynamic because public opinion, the underlying force, is itself dynamic at times and static at others, and concludes that this model of change is applicable to all policy areas, not just health care.

“…this book represents a systematic and careful analysis of the role of public opinion and its effect on health care policy. Chard successfully weaves his arguments together in a reasonably sophisticated way by using data and econometric tools to evaluate his main hypotheses. The organization of the book is highly readable and should be accessible to readers with a variety of backgrounds.” — The Georgetown Public Policy Review

"Health care issues have been receiving a great deal of attention in the United States, but there have been few systematic examinations of why certain health care initiatives succeed or fail. Chard fills a void in this area by focusing on a key linkage—the relationship between public opinion and health care policy. He also provides valuable insights into the nature of the underlying political system that has affected the development of health care policy in America." — Saundra K. Schneider, author of Flirting with Disaster: Public Management in Crisis Situations

Richard E. Chard is a Senior Research Associate at the Association of American Medical Colleges.


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Table of Contents

Acknowledgments

1. Health Policy Change

Why Has Health Care Dominated the Policy Agenda?
Explanations from Social Science
Overview

2. Exploring the Foundations of Dynamic Policy Change

Path Dependence
The Importance of Public Opinion in Shaping Health Care Policy
American Health Care Policy
The Dynamic Nature of Health Care Reform?
Incrementalism versus Dynamism in Health Care

3. Path Dependence and Policy Change

Introduction
Social Constructions and Medicare
How the Elderly Lost and Regained Their Health Insurance
Analyzing Change
Does the Mood Really Matter?
Conclusion

4. Presidents as Advocates, Entrepreneurs, and Agenda Setters

Introduction
Presidents as Advocates and Entrepreneurs
Policy Change Research
The Presidents and Their Policies
Data and Methods
Results
Discussion
Conclusion

5. Healthy,Wealthy, and Wise?

Introduction
Theories of Information
The Failure of the Health Security Act
Information and Policy Support
Measuring and Testing Knowledge
A Model of Reciprocal Causation
Results
Conclusion

6. Examining the Impact of Countervalent Messages on Policy Support

Introduction
Media Effects: Negative Advertsing and "Harry and Louise"
The Media and the Health Security Act
Study One: Testing the Strength of the Countervalent Information Message
Study Two: Understanding the Effects of Political Sophistication
Discussion
Conclusion

7. Media Effects and Policy Opinions

Introduction
Media Priming
Media Coverage and Information about the Health Security Act
Study One: Data and Methods
Study One: A Model of Priming Effects on 1996 Presidential Vote Intentions
Study One: Results and Discussion
Study Two: An Experimental Test of Media Priming of Health Care in the 2000 Presidential Race
Study Two: Data and Methods
A Model of Priming Effects on Candidate Evaluations
Study Two: Results and Discussion
Conclusions

8. Dynamic Health Policy Change

Introduction
The Public Mood and National Health Care Spending
Health Policy History and Presidential Activity
The Rise and the Demise of the Health Security Act
Conclusion

Methodological Appendix

Notes

References

Index



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