Communicating for Development
A New Pan-Disciplinary Perspective
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Description
This book discusses the place of communication in economic development and social change, not only as it pertains to "developing" societies, but also as it relates to the "developed" societies where socio-economic advancement has created a pressing need for social change or the elimination of the dysfunctional effects of industrial development.
Addressed are historical development, theoretical perspectives, and implementation strategies and methods. In doing so, the contributors touch on the relevance of economics, sociology, psychology, organization, public relations, management and ethics, as well as the impact of multinational corporations on host-country development and social change.
Andrew A. Moemeka is Associate Professor in the Department of Communication at Central Connecticut State University.
Reviews
"The topic is extremely significant, because issues of subnational, national, regional, and global economicdevelopment are going to dominate the next few decades. This book revitalizes the study of 'development communication. ' Since information and communication processes are becoming crucial to competitive health, this topic has both theoretical and practical relevance of the first order. " — Branislav Kovacic, University of Hartford
"This book utilizes a variety of theoretical postures (functionalism, post-modernism, interpersonal communication, mass communication, etc. ), and enriches the study of communication in industrial development. "— Vibert C. Cambridge, Ohio University